B1 Gap Closure Rate is self-reported. Values come from call dispositions until a claims/EHR verification feed is wired. Treat the north-star number as directional.
Outreach
How reliably the campaign reaches the right person.
A1
Outreach Attempt Rate
77.7%
1,728 of 2,224
No target set — IEFMC target pending
A2
Live Contact Rate
34.4%
425 of 1,236
No target set — IEFMC target pending
A3
Reachability / Right-Party
61.4%
1,798 of 2,928
No target set — IEFMC target pending
A4
Voicemail Rate
30.6%
984 of 3,216
No target set — IEFMC target pending
Outcomes
What happens after contact — B1 is the north-star measure.
B1
Gap Closure Rate
23.9%
544 of 2,279
SOW reference 35% — IEFMC target pending
B2
Appointment / Action Rate
18.2%
200 of 1,098
SOW reference 20% — IEFMC target pending
B3
Conversion of Reached
42.2%
1,739 of 4,118
No target set — IEFMC target pending
B4
Decline Rate
14.9%
587 of 3,938
No target set — IEFMC target pending